It’s the steering committee, meeting once a year to review the past year and vote the potential evolutions of the tool. It is composed with 3 entities:

  • Branded companies : Beautiful Monday, Contact, Novelty, Magnum
  • Other sector’s trade unions : SNES, Anaé, AACC, FFM2E, Eco-maires, Eneris
  • Institutions / Associations involved in sustainable development : Récylum, Screlec, Ecologic, CMB, Audiens, Afdas, ACFCI, Goodplanet, We Love Green

This committee does not take part into the attribution process of the brand.